If you're using eyelets, you don't need to baste ribbon in place or sew it to the tag at all. Make hole with awl or punch in position shown. Use manufacturer's instructions and setting tools to apply eyelet. Cut 1 length of ribbon (approx 60 cm (24")), loop through eyelet and tie to suitcase.
Tags can be made any size and shape once you know how it's done. Design your own hand-drawn name and number inserts or use your business cards. Have fun!